The Company

DB Multisport was founded in 2013 after securing distribution rights in Africa for POC Sports Gear and ICEdot. Our goal is to expand business by cultivating close relationships with everyone we work with. Our business model is to represent a small number of reputable brands to enable us to better devote our attention to promote and grow these innovative brands throughout Southern Africa. By adopting this approach, we are able stay on top of new trends and are quick to adapt to them without sacrificing service quality.

Mission Statement

To offer high quality sports goods and accessories to the outdoor sport industry. Commitment to excellence and to improve our business methods, systems and processes. Embrace, listen and act on all feedback provided by our customers and consumers. Encourage an entrepreneurial spirit whilst remaining flexible to an evolving market. Inspire and encourage an active and healthy lifestyle.


POC is a Swedish company with a strong mission to do the best we can to possibly save lives and to reduce the consequences of accidents for gravity sports athletes and cyclists.
At Skratch Labs our mission is to provide people with the inspiration, life skills, and products to take better care of themselves and their families.
PROBAR® creates delicious, convenient, healthy, plant-based food products. We strive to become the leading provider of REAL FOOD choices, always maintaining our commitment to quality, sustainability and fantastic taste.
ICEdot syncs a secure online profile with products such as a band, helmet stickers and crash sensor. ICEdot ID stickers are included on helmets from Bell, POC and Shred. In Case Of Emergency


POC Cerebel helmet wins German Design Award

POC, a leading manufacturer of skiing and cycling helmets, apparel and accessories has been awarded the German Design Award 2016 for the Cerebel aero road helmet in the category – Sports, Outdoor Activities and Leisure. The German Design Award is an international premium prize awarded by the German Design Council whose goal is discovering, presenting...

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POC exploring active light technology for cyclists

To support POC’s mission and improve safety for road cyclists it has partnered with Light Flex Technology to explore a new and innovative printed light technology. The approach being explored is at the forefront of research and development as it uses independent active light to support rider visibility as opposed to regular passive reflective technology...

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POC Fondo – a new range to encourage the passion for cycling

POCs new Fondo range is more than pure performance or covering a defined distance, it is focussed simply on giving a rider the best experience possible on a bike. Cycling can take a rider anywhere and everywhere and with each ride new challenges dictated by weather, distance, and intensity will have an impact. The goal...

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Tel : +27 10 003 6802

General info : info@dbmultisport.com

Sales Enquiries : sales@dbmultisport.com

Finance : admin@dbmultisport.com

Warranty & Repairs : warranty@dbmultisport.com

Marketing : graham@dbmultisport.com

Sponsorship : graham@dbmultisport.com